Introducing the Growth Lane Marketing Lab: Marketing made simple for small business owners
Running a small business is hard work. Between juggling customers, operations, and finances, marketing often gets pushed to the bottom of the list. Yet, it’s one of the most important drivers of growth when done well. That’s why I created the Growth Lane Marketing Lab, a practical, hands-on training program designed specifically for small business owners and their teams.
Why the Lab exists?
Small business owners often face the same challenges:
Not enough time to focus on marketing
Uncertainty about what strategies actually work
Difficulty keeping up with digital trends
Overwhelm when trying to create content, manage campaigns, and track results
The Growth Lane Marketing Lab is designed to remove the overwhelm and provide a structured approach to marketing that delivers real results.
What you’ll learn
The Lab focuses on practical skills you can implement immediately, including:
Social Media Content Creation - Learn how to plan, create, and post content that engages your audience and builds your brand.
Email Marketing - Build campaigns that your customers will open, read, and act on.
Website Updates & Management - Keep your site fresh, optimised, and performing for your business.
Messaging & Content - Develop clear, compelling messaging that resonates with your audience and drives action.
How the Lab works
The Growth Lane Marketing Lab is hands-on, practical, and easy to follow. You’ll get actionable guidance, templates, and examples to help you implement strategies straight away. No jargon, no theory overload just marketing that works.
The benefits of joining
By participating in the Lab, you’ll gain:
Confidence to manage your marketing without second-guessing
Skills you can use immediately to grow your business
Clarity on your brand, messaging, and audience
Time and cost savings by learning to do marketing efficiently and effectively
Who the Lab is for
The Growth Lane Marketing Lab is perfect for:
Small business owners who want to take control of their marketing
Teams looking to upskill in social media, email marketing, and content creation
Consultants or sole traders who want practical, hands-on marketing guidance
Small Investment, Big Impact
The best part? The Growth Lane Marketing Lab is a small investment with a big return. By learning how to manage and implement marketing strategies yourself, you’ll save money, time, and stress while growing your business smarter, not harder.
Ready to take control of your marketing? Join the Growth Lane Marketing Lab today and start turning marketing into a growth engine for your business.